Working for an international travel brand directing the implementation of high impact social media & branded content campaigns to build consumer engagement, awareness and preference. This role's key focus is to enable maximum advantage of social media platforms to build a bigger, more famous and popular brand.
The head of social media leads a global team of social media managers and is responsible for the successful implementation of brand campaigns on social platforms. You will be expected to build a strategy and set a direction for the team to follow.
You are the thought leader and expert from which the other brand disciplines, such as media and PR, learn from to ensure high impact campaigns. This typically involves a range of global campaigns that run across multiple countries, together with a calendar of locally relevant activities in approximately 13 priority countries.
Campaigns overseen will range from supporting major TV advertising campaigns, sponsorships such as the UEFA Champions League, through to working with influencers and delivering high reach and engagement of these